Hello,

I am excited to introduce a new line of communication to aid our clients’ pursuit of new and interesting ideas. We call it “Mindshare”. It is technically a blog, but I really consider it a channel for staying in touch with clients, friends, and others we have enjoyed meeting.

Our goal with this initiative is to introduce new directions of thought, which may manifest in more interesting and engaging marketing solutions for our clients. We have found that during the course of a project, all efforts are typically focused on deadlines and budgets, leaving little room for provocative thought. That is where ”Mindshare” comes into play. Ideally, this blog will introduce concepts which inspire the development of new programs that advance your business. We will discuss buzz terms you may be hearing, present observations from trade shows, and comment on random items of interest – all with the goal of creating mindshare.

In keeping with the blog format, there is an area for you to post feedback, which we strongly encourage because we hope to engage in a dialogue. Everyone at SPINE will take turns writing, but right now we are unsure how often new posts will appear. When you visit, you can sign up to receive alerts whenever the blog is updated. In the meantime, please enjoy the first post – we hope you find it useful.

Glenn

Powered by Bookmarkify™